In this white paper you will find:
- 4 keys to Amazon’s approach to dominating new segments
- 3 steps to thrive in the Amazon era
- 3 ways meat processors should plan to partner with Amazon
- 4 changes retailers should expect to see now that Amazon has entered the food industry
In the first year following the acquisition, Amazon lowered the price of two core meat items at Whole Foods: ground beef and chicken breasts.
This should serve as a giant flashing neon sign to the entire meat supply chain that Amazon is now in the game.
The retail food business is ~$750 billion and Jeff Bezos is not one to be content with a small piece of the pie, Amazon’s $13.5 billion acquisition of Whole Foods was just the beginning.
When Amazon enters a segment, the effects are felt by suppliers, competitors, and consumers. As you compete, supply, and/or partner with Amazon, let’s look at the business model & ideology of Amazon and how it influences their approach to the food sector.